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Benefits of defining a Clear Purpose or Massively Transformative Purpose (MTP) for your Enterprise.

12 August 2024 by bill Leave a Comment

The top 20 benefits to an enterprise of defining a clear purpose or massively transformative purpose (MTP):

The top 20 benefits to an organization of defining a clear purpose or massively transformative purpose (MTP):

  1. Enhanced Employee Engagement: A clear purpose helps align employees with the organization’s goals, increasing motivation and engagement​​.
  2. Attraction of Top Talent: Organizations with a strong purpose are more attractive to potential employees, particularly Millennials and Gen Z, who prioritize meaningful work​​.
  3. Improved Customer Loyalty: Customers are more likely to remain loyal to brands that reflect their own values and have a clear purpose beyond profit​.
  4. Higher Financial Performance: Organizations with a clear purpose often outperform their competitors financially due to increased engagement, innovation, and customer loyalty​.
  5. Stronger Brand Identity: A well-defined purpose strengthens the organization’s brand, making it more recognizable and resonant with both customers and employees​.
  6. Increased Innovation: A clear purpose drives innovation as employees are motivated to think creatively to fulfill the organization’s mission​​.
  7. Better Decision-Making: A strong purpose provides a guiding star for decision-making, ensuring that all choices align with the organization’s core values and long-term goals​​.
  8. Greater Resilience in Adversity: Purpose-driven organizations are more resilient in the face of challenges because they have a strong foundation of values and a long-term vision​​.
  9. Enhanced Collaboration: A shared purpose fosters collaboration across teams and departments, as everyone is working towards the same overarching goals​​.
  10. Positive Social Impact: Organizations with a clear purpose often contribute positively to society, enhancing their reputation and making them more attractive to socially-conscious consumers​​.
  11. Increased Employee Retention: Employees are more likely to stay with an organization that provides meaningful work, reducing turnover and the associated costs​​.
  12. Improved Strategic Alignment: A clear purpose helps ensure that all levels of the organization are aligned strategically, from top management to front-line employees​.
  13. Enhanced Organizational Culture: A purpose-driven organization fosters a positive and cohesive culture, where employees feel connected to the mission and to each other​​.
  14. Better External Partnerships: A clear purpose attracts like-minded partners and collaborators, leading to more fruitful and aligned partnerships​​.
  15. Increased Long-term Sustainability: Purpose-driven organizations tend to focus on long-term goals, which contributes to their sustainability and success over time​.
  16. Higher Employee Productivity: Engaged and purpose-driven employees are typically more productive, contributing more effectively to the organization’s success​.
  17. Attracting Investors: Investors are increasingly looking to invest in organizations that demonstrate a clear purpose and commitment to social responsibility​.
  18. Stronger Community Relations: Organizations with a clear purpose often have stronger ties to their communities, leading to better support and fewer conflicts​​.
  19. Increased Market Differentiation: A clear purpose helps an organization stand out in the marketplace, making it easier to differentiate from competitors​​.
  20. Greater Organizational Agility: Purpose-driven organizations are more agile and able to adapt to change, as their purpose provides a flexible yet firm foundation for growth and adaptation​.

These benefits show how a well-defined purpose or MTP can profoundly influence various aspects of an organization, leading to both tangible and intangible advantages.

Filed Under: Blog, Flourishing Communities, Flourishing Countries, Flourishing Enterprises, Flourishing Schools / Education, Flourishing Towns, Cities and Municipalities

Become a Flourish Rebel!

30 November 2019 by bill Leave a Comment

Welcome to Flourish Rebel

…A rebel with a cause!

Flourish Rebel is for those who are committed to creating flourishing lives, households, groups / teams, communities, towns / cities, enterprises, regions, nations and the world on a flourishing planet.

Become a Flourish Rebel and be a change agent for flourishing and improved well-being!

Help create the movement for flourishing and a community of Flourish Rebels with a focus on:

  • Flourishing People / Humans – young, old and in-between
  • Flourishing Families
  • Flourishing Schools
  • Flourishing Communities
  • Flourishing Towns / Cities / Municipalities
  • Flourishing Enterprises
  • Flourishing Regions / Provinces / States
  • Flourishing Countries
  • Flourishing World
  • on a Flourishing Planet.

Join with me, The Flourish Rebel to discover, learn, share, experience and develop a flourishing life for yourself and others in a flourishing world on a flourishing planet.

Filed Under: Blog, Concepts, Methods and Tools, Flourish Rebel

A Quick Introduction to Flourishing

30 November 2019 by bill Leave a Comment

A quick introduction to flourishing for the flourish rebel.

The science of positive psychology suggests that flourishing is optimal human functioning that allows one to more than just survive, but to thrive, flourish and continually improve their own and others quality of life, happiness, and ultimately well-being.

The generally accepted positive psychology model to enable flourishing in life is to focus on positivity, engagement, relationships, meaning and achievement. The acronym “PERMA” is tossed around as a moniker for flourishing. Typically, but not always PERMA is extended by adding Vitality / Health as another focus area resulting in PERMA-V or PERMA-H or even PERMA+.

The PERMA-V model is typically applied at the individual level, but can really be applied to all contexts (levels) including individual, household / group / team, business, community, town/city, region, nation, the world, and even the planet. For all levels you could consider flourishing as optimal functioning. The definition is simplistic, and optimal functioning needs to be defined in more detail for each level. More on that at another time.

Flourishing is a concept that has its origins in other disciplines – economics, organizational management and design, sociology, philosophy and other multi-disciplinary based areas of interest – government, human rights and sustainability as examples. Ultimately, they are all interested in how we flourish, and how flourishing ultimately improves the well-being for all. Over time many areas where flourishing has slowly entered into the discourse of the area of interest have come to realize that what they are truly concerned with is flourishing in some context. You can currently (late 2019) see this now in the sustainability area. The sustainability field is just starting to realize that they need to “get beyond sustainability” to flourishing. This recent trend, is what led to the creation of the Flourish Rebel!

The Flourish Rebel applies the PERMA-V model and approaches (typically called interventions) to focus on flourishing for all aspects of life, work, community, the world and the planet.

The Flourish Rebel looks at how anyone or any entity can use PERMA-V and their unique set of strengths, talents and skills to move from challenges, risks and opportunities, to develop or use capabilities that support improved functioning and experiences that creates real value for oneself, others, communities, organizations, regions and the planet that ultimately enables flourishing and improved well-being.

Filed Under: Blog, Concepts, Methods and Tools

The Flourish Model (the new FM)

5 June 2020 by bill Leave a Comment

Its time for the new FM!

Remember when we listened to the radio! In recent years many people no longer “tune-in” to radio. In the era of radio there was AM (amplitude modulation) and FM (frequency modulation) stations. The sound of FM was typically crystal clear compared to the AM stations. AM stations seemed to have a lot of interference and noise (even most of the content was just noise :)). However, AM was a lot cheaper to broadcast compared to FM, so everyone initially jumped on the AM frequencies. Eventually the listening audience realized AM was not the way, so more and more stations moved to FM. FM content also tended to be much more focused on particular themes and interest areas. In a way businesses today are like stations still broadcasting using AM. They know they need to change and do business in a better way. They are ready for a new model – FM!

From a business perspective FM is applying a Flourishing Model (FM) to enterprise design, development, operation and improvement.

I am constantly thinking about and being asked what is flourishing, what is a flourishing enterprise, what is a flourishing city, what is a flourishing leader, and what is a flourishing person? In the past I would always hesitate because I wanted to answer all of these questions in the same way. I needed a model that could be applied to all contexts and at the same time provided value and direction on how to move forward. I needed a model or a framework that I could use to answer the questions and help set people on the right path to flourishing whatever the context.

The Flourish Model (the new FM) is my attempt to provide singularity to the answer of what is a flourishing ‘X’. Where ‘X’ is one of individual, group / team, enterprise, community, town / city, province / state, region, nation, world and the planet.

This and coming posts will attempt to chronicle the delineation, testing, and application of the Flourish Model.

Filed Under: Blog, Perspective & Mindset

Scarcity and Abundance Mindset When Collaborating on Initiatives.

25 June 2020 by bill Leave a Comment

Abundance Mindset is good for all of us.

I was in a meeting today related to a higher-purpose initiative at a national level. We were pursuing an idea that would require massive sharing of ideas, methods and potentially even sharing of intellectual property from a large variety of individuals and enterprises.

The meeting led me to reflect a little about the current state of a scarcity vs abundance mindset. I have read a fair amount about scarcity versus abundance (some science-based, some not) and have been involved in many collaborative initiatives over the years. Even more so in the last five years.

I like to think I have an abundance mindset, but I do slip up occasionally. I still tend to worry too much about mis-using intellectual property and even conflict of interest. It’s kind of built into my system partially through my own, but also experiences of others that have been shared (through abundance mindset!) with me.

Perhaps an abundance mindset and the sharing of resources that typically occurs in collaborations when you have an abundance mindset still makes me a little nervous. I think I have this nervousness due to what Adam Grant says about givers and takers, and those in between. My experience is that many pro abundance mindset people are pro because they are takers. This obviously sounds harsh and of course I hope this is disproven as I continue down the path of collaboration and sharing with abundance thinking. When I take this perspective I also realize I need to broaden my definition of what is shared within an abundance mindset in any collaborative situation. Sharing is more than ideas and intellectual property. Sharing can also include time, personal networks, knowledge, experiences, stories, funding, and other things. Even though I may perceive an individual as a taker and others as givers, there is a really good chance that any sharing or exchange is happening at different levels where the perceived taker is also being a giver.

There is no doubt that an abundance mindset is good for flourishing and improved well-being. As a collective we are making progress in moving from a scarcity to an abundance mindset. This is strongest on higher-purpose initiatives like flourishing and improved well-being. I think COVID-19 has made us realize we are all in this together. We need to collaborate more, we need to share more, we need to help others flourish and improve their well-being. Linked to all of this is a need to develop a stronger abundance mindset for all. The idea of abundance and including abundance into our way of thinking and operating models is a challenge for many.

An abundance mindset is well proven to support flourishing of individuals and teams. High quality connections, sharing and trust are mandatory for successful teams. I think most would agree, abundance mindset is key to making teams and teaming work. The concept also seems to make sense for integrating into a flourishing enterprise. Flourishing enterprises take an enterprise integrated stakeholder perspective. What does that mean? They recognize that for any flourishing enterprise, everything you do must be done considering the value co-creation and co-destruction as well as impact on all stakeholders. The full list of stakeholders are:

  • clients
  • employees
  • suppliers and partners
  • community
  • owners and investors
  • towns and cities
  • regions
  • provinces and states
  • nations
  • the world and society, and
  • the planet

The list recognizes that enterprises exist within a much larger ecosystem. The challenge with an ecosystem view of the enterprise and for todays complex challenges (“wicked problems”) or global or grand challenges massive collaboration is required. A level of collaboration that includes competitors and even competing interests. Competitors, and organizations with competing interests should also be added to the list of stakeholders.

As I reflect on the abundance mindset, and get beyond the obvious advantages of abundance for individuals and teams, I start to realize some of the challenges of the abundance mindset for enterprises that want to flourish and contribute to a higher purpose goals while remaining viable, growing and remaining competitive. In the past business management experts have explored techniques to support the competitive situation. The one that comes to mind is Coopetition.

Ultimately, we all have to realize that the end goal is flourishing and improved well-being for all. We need to focus on that with an abundance mindset and a system-wide (all stakeholders everywhere) perspective where radical sharing occurs.

Author’s Note: just reflecting and writing this makes me realize I still have a ways to go in building an abundance mindset when collaborating with others. I’ll work on it!

Filed Under: Blog, Perspective & Mindset

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Random Quotes & Thoughts

“Let me start with my goal in life—I want to leave a legacy where my endeavors have changed in a big way how people communicate and do business, and in this manner change the world of commerce and human interactions. Sure, I want to continue to be financially successful, but that I could do in other ways. It is the lure of world-changing ventures that keeps me going and motivated to work around the clock.”Henry Kressel et al.
If You Really Want to Change the World


… (next quote)

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Category Posts

  • Flourishing Enterprise: Sustainability Reinvented
  • Benefits of defining a Clear Purpose or Massively Transformative Purpose (MTP) for your Enterprise.
  • Getting things done through Commitment-Based Nudging
  • Tipping Point Discussion that must be watched!
  • Context-Based Sustainability

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